Senior living marketing services that increase occupancy.

Our senior care digital marketing and lead generation services help you live out your mission and serve more seniors.

New Research

The Perception Gap in Senior Living

Senior Care Growth surveyed 700 seniors and caregivers to understand what drives (and stops) the decision to move into senior living. The findings reveal a profound gap between how providers market communities and how consumers actually think, feel, and decide.

Cover photo - 7 Proven Ways Senior Care Organizations Generate New Business Online

Make your website do the work of finding more qualified leads for you.

Did you know that you can reduce reliance on referral services and get your own direct referrals from the internet? Download the ultimate guide to senior care lead generation to learn how to turn website visitors into prospective residents and patients.

Are you getting traffic to your website, but struggling to turn those visits into prospective residents or patients?

Lead nurture is one of the most commonly missed opportunities for senior care and senior living organizations. Lead nurture builds relationships with people who are considering getting support from your organization, but don’t have enough contact with you or information to make that decision.

We want to make it easy for you to close this gap – get our lead nurture email templates to use for your company.

Frequently Asked Questions

Who Is Whittington Consulting?

Whittington Consulting is a digital marketing agency with one clear mission: to make your website your best salesperson. We specialize in senior living and skilled nursing, helping organizations like yours attract more qualified families, fill occupancy faster, and lower cost per lead. Over the years, we’ve become known for our data-driven approach, our research around seniors and their caregivers, and experience in the senior living industry.

What services does Whittington Consulting offer?

“We provide a full suite of digital marketing and sales enablement services designed to grow census:

  • Digital Marketing & SEO to grow your audience and attract families searching for care
  • HubSpot Consulting & CRM Setup to connect marketing with sales and track move-ins
  • Website Design & Optimization to turn your site into a true sales engine, not just a brochure
  • Digital Advertising targeted campaigns to drive inquiries, tours, and move-ins
  • Sales Enablement automations and nurture programs that convert leads into residents

Everything we do is tied back to measurable outcomes like occupancy, inquiries, and ROI.”

What kind of companies does Whittington Consulting work with?

“We work with senior living and care providers of all sizes, from single assisted living communities to multi-location organizations with a full continuum of care (independent living, memory care, skilled nursing, and even in-home services).

Our Senior Care Growth division is dedicated to senior living marketing, because we understand the unique challenges you face: long sales cycles, emotional family decisions, and the pressure to keep occupancy high.”

How do I request a proposal?

Getting started is simple. Just fill out the form here. We’ll schedule a discovery call to learn more about your community’s goals and challenges, then create a tailored proposal that outlines how we can help you grow occupancy and move-ins.

There’s no obligation, just a conversation to see if we’re the right fit.

Ready to grow your senior care organization?

Let’s start with a conversation.